Econ by Frank
In Frank's first book, he takes a well-established body of knowledge – economics – and attempted to change the delivery approach to a more modern concept. One notable point of differnce is the approach to graphs—the graphs veer away from the cold academic approach that you will see in most books and deliver a warm and aesthetic interface into the math that makes up the concepts.
With the overall visual appeal and the friendly, consistent graphical cues, the goal of this book is to reduce the anxiety that people have when learning about economics.